Blueprint for nurturing prospects to alumni advocates across Europe.
Engineer enquiry velocity
Route every lead to counsellors instantly while logging context from source to conversation.
Use progressive forms tailored to Europe cultural expectations to reduce drop-offs.
- Score leads using behaviour and qualification data.
- Trigger counsellor nudges via WhatsApp and SMS.
- Sync campus events automatically into nurture journeys.
Map curriculum storytelling
Learners in Germany, France and the Nordics markets demand proof of outcomes. Spotlight alumni, faculty access and career services.
Segment messaging for parents, working professionals and corporate L&D teams.
- Ship weekly content series aligned to decision stages.
- Automate reminders for deadlines, documents and interviews.
- Surface objections inside CRM notes for leadership review.
Build alumni flywheels
Graduates fuel referrals and brand credibility. Automate check-ins, community events and mentorship loops.
Track net promoter scores by cohort to identify advocacy plays.
- Launch alumni micro-communities by program.
- Reward referrals with experiential benefits.
- Share outcomes dashboards with institutional leadership.