Uddan Promotions
Retention is the fastest lever for ecommerce profitability. Omnichannel orchestration ensures customers hear from you at the right time on the right channel.
Unify customer profiles
Sync data from ecommerce, POS, loyalty, CRM and support. Capture preferences and consent per channel.
Segment by lifecycle
Build dynamic segments for first-time buyers, high-value customers, lapsing users and win-back lists. Personalise messaging accordingly.
Coordinate channel messaging
Map triggers across email, SMS and WhatsApp. Use WhatsApp for transactional nudges, SMS for urgent drops, and email for storytelling. Layer retargeting ads to reinforce key launches.
Reward loyalty
Introduce tiered programs with experiential perks, early access and referral boosts. Display loyalty balances prominently on-site and inside messaging flows.
Optimise continuously
Measure repeat purchase rate, purchase frequency, churn, CLTV and loyalty redemption. Run experiments on incentive structures and creative formats. Loyal customers become your loudest advocates.
